ProPS enable publishers to understand their audience and maximize the usage of first party data for audience buying. ProPS technology will collect, map, and segment the targeted audience by using ProPS Insight, an integrated Data Management Platform.
With Programmatic Managed Service, ProPS focused on executing ad inventory selling on behalf of publishers. ProPS is helping the publishers to manage ad inventories by connecting them to programmatic marketplace and acted as Independent Media Trader.
Enable publishers to understand their audience, segment the targeted audience and maximize the usage of first party data for audience selling.
Helping publishers to manage & monetize ad inventories in programmatic marketplace, as an Independent Media Trader.
Provides strategic advices, training and develop best practices for digital media business.
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